Film

Here I share a few projects based on my keen interest in creating fashion film and working on integrating my ideas into campaigns for fashion brands. The first one is for the REPLICA by Maison Margiela fragrance "Beach Walk". Known for marketing their fragrances as if they are a replica of a "memory in a bottle", my intention was to explore the meaning behind memories, and urge the audience to think beyond the nostalgic comfort a memory can hold. The second one is for a brand that no longer exists, one by the name of Kris Van Assche. I created a brief to rebrand the Belgian designer's brand and responded by creating a short fashion film for its relaunching campaign.